One of the requirements of a good business is its ability to solve big problems. For example, Vanderbilt’s railroads solved the problem of fast movement of goods from point A to B, one of the biggest challenges in post-civil war industrial age. In this article, I present my steps of identifying big problems (or market trends) which include a/ capturing raw idea; b/ visualizing the idea; c/ brainstorming implications; d/ clarifying trends; and e/ testing the trends.